Privacy Policy

Last updated:

Introduction

Serenemyglow is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use our PC assembly consultation services.

Information We Collect

We collect various types of information to provide and improve our services:

Personal Information

  • Name and contact information (email address, phone number)
  • Messages and communications you send through our contact form
  • Consultation preferences and requirements

Technical Information

  • Device information (browser type, operating system, device identifiers)
  • IP address and location data
  • Browsing patterns and website usage data
  • Cookies and similar tracking technologies (see our Cookies Policy for details)

How We Use Your Information

We use the collected information for the following purposes:

  • Providing PC assembly consultation services and responding to your inquiries
  • Communicating with you about consultation sessions and follow-up support
  • Improving our services and developing new consultation offerings
  • Analyzing website usage to enhance user experience
  • Preventing fraud and ensuring website security
  • Complying with legal obligations and protecting our rights

Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data based on the following legal grounds:

  • Consent: When you voluntarily provide information through our contact form or consent to cookie usage
  • Contractual necessity: To fulfill our obligations under consultation service agreements
  • Legitimate interests: To improve our services, ensure website security, and communicate with users
  • Legal obligations: To comply with applicable laws and regulations

Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

  • Service providers: With trusted third-party service providers who assist us in operating our website and providing consultation services
  • Analytics and marketing: With analytics and advertising partners (see Third-Party Services section)
  • Legal requirements: When required by law, court order, or government regulation
  • Business transfers: In connection with a merger, acquisition, or sale of assets
  • Protection of rights: To protect our rights, property, or safety, or that of our users

Data Protection

We implement appropriate technical and organizational security measures to protect your personal information:

  • Encryption of data in transit using secure protocols (HTTPS)
  • Secure server infrastructure and access controls
  • Regular security assessments and updates
  • Limited access to personal data on a need-to-know basis
  • Staff training on data protection and privacy practices

However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security. We encourage you to take appropriate measures to protect your personal information.

Your Rights and Options

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request access to your personal data we hold
  • Rectification: Request correction of inaccurate or incomplete data
  • Erasure: Request deletion of your personal data under certain circumstances
  • Restriction: Request limitation of processing in specific situations
  • Data portability: Receive your data in a structured, commonly used format
  • Objection: Object to processing based on legitimate interests
  • Withdraw consent: Withdraw consent at any time where processing is based on consent
  • Opt-out: Unsubscribe from marketing communications

To exercise these rights, please contact us using the information provided in the Contact Information section. We will respond to your request within a reasonable timeframe.

International Data Transfer

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country.

When we transfer personal data from the European Economic Area (EEA) to other countries, we ensure appropriate safeguards are in place, such as:

  • Standard contractual clauses approved by the European Commission
  • Adequacy decisions by the European Commission
  • Other legally recognized transfer mechanisms

Data Retention Periods

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy:

  • Contact form submissions: Retained for up to 3 years after your last interaction, unless you request earlier deletion
  • Consultation records: Retained for up to 5 years after service completion for legal and business purposes
  • Website analytics data: Retained for up to 26 months, as configured in our analytics tools
  • Marketing communications: Retained until you unsubscribe or request deletion
  • Legal requirements: Some information may be retained longer if required by law or for legitimate business purposes

After the retention period expires, we securely delete or anonymize your personal information.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18.

If you believe we have collected information from a child under 18, please contact us immediately, and we will take steps to delete such information from our systems.

Third-Party Services

We use various third-party services that may collect and process information about you:

Google Ads Conversion Tracking

We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. This service uses cookies and tracking pixels to track user actions on our website.

  • Data collected: Ad interactions, conversion events, device information
  • Purpose: Measure advertising performance and optimize campaigns
  • Privacy Policy: https://policies.google.com/privacy

Google Ads Remarketing

We use Google Ads remarketing to show relevant advertisements to visitors who have previously visited our website.

  • Data collected: Browsing behavior, pages visited, device information
  • Purpose: Display personalized ads across Google's advertising network
  • Privacy Policy: https://policies.google.com/privacy
  • Opt-out: You can opt out through Google's Ads Settings or the Network Advertising Initiative opt-out page

Google Analytics

We use Google Analytics to understand how visitors interact with our website and improve user experience.

Google Maps API

We use Google Maps API to display interactive maps on our website showing our business location.

  • Data collected: IP address, location data (when you interact with the map), device information
  • Purpose: Display location information and provide directions
  • Privacy Policy: https://policies.google.com/privacy

Use of Cookies

We use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and personalize content. For detailed information about the types of cookies we use, their purposes, and how to manage them, please refer to our Cookies Policy.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

When we make material changes, we will:

  • Update the "Last updated" date at the top of this policy
  • Notify you via email or prominent notice on our website if changes significantly affect your rights
  • Provide a summary of key changes where appropriate

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

If you are located in the European Economic Area and believe we have not addressed your concerns adequately, you have the right to lodge a complaint with your local data protection authority.